Name: Instant Product Lab
Founders: Rod Beckwith, Glynn & Leigh Kosky
Overall Rating: 60/100 (Legit)
Price: $25.95 or $35.95 one-time (varies)
Upsells: $37-$47; $37-$47; $47-$67; $297-$397 one-time
Today, we’re going to talk about a recently launched product called Instant Product Lab. It’s a cloud-based app that creates digital products in a short amount of time. The newly-produced book can then be turned into a product to sell or a free giveaway to gather leads.
I must admit, this app got me interested and I want to find out its capability to produce great digital content. That’s why I created this review to be able to share with you what I found out.
More importantly, is there money to be made using Instant Product Lab? If so, how is it done and will it work for beginners? Read further to learn more.
How Products are Made with Instant Product Lab
I believe the best way to start this review is to explain how IPL works. You see, a lot of people struggle with writing ebooks. Instant Product Lab solves that problem by removing the hard work and thinking from the equation and providing you with a product as fast as 60 seconds.
The principle behind this system is that an ebook is simply a collection of articles. Inside the book, there are multiple chapters containing subtopics about the subject. Instant Product Lab allows you to customize those chapters and compile them into one finished book.
The contents of your soon-to-be ebook will come from a library of 250,000 short articles covering a wide variety of niches such as health, dating, business, technology, pets, you name it.
To see the app in action, here’s a video of someone using Instant Product Lab:
6 Ways to Use Instant Product Lab for Your Business
Let us explore the most common ways of using IPL for your business. You might have an idea in your mind on how to use it and that’s totally fine. After all, the finished product is all yours.
1. Create Products to Sell – if you’re struggling with creating an ebook, Instant Product Lab will solve that problem. The content will come from various niches and is not limited to Internet marketing.
2. Send as a Free Giveaway – the main reason I will buy IPL is to create products I can send as a freebie in order to build my email list. Just as the old saying goes, “the money is in the list”.
3. Designing Ebook Covers – I struggle with anything that has to do with design. And surely, the ebook covers provided in IPL are awesome (especially the 3D ones). The problem is, this feature is only available if you buy the first upgrade.
4. Create Landing and Bonus Pages – this feature is also available with the first upgrade, but it sure helps to generate awesome landing pages for collecting leads.
5. Repurpose the Content – other than ebooks, why don’t you turn the articles into something else, like a blog post, video, audio, or PowerPoint presentation? It’s completely legal because you’re creating something of “unique” value.
6. Read the Articles (Duh!) – don’t just look at the content, read it and you will surely learn something from it. And when you’ve learned enough, you might discover a new niche to do business with.
The Cost of Getting Instant Product Lab
Now you understand what IPL is and how you can use it, let’s talk about the price. Observing the sales funnel above, you may be starting to feel uneasy because of the upsells provided.
To find out what they are, see the list below for reference:
FRONT-END: Instant Product Lab LITE ($25.95) – provides lifetime access to Instant Product Lab and create 10 digital products per month. Other features include being able to place affiliate links in the ebooks, access to image library for eCovers and lifetime customer support.
FRONT-END: Instant Product Lab PRO ($35.95) – is the same as IPL Lite, the difference being the ability to create UNLIMITED digital products for life, access to a DELUX image library for eCovers and zero monthly fees (in June).
UPSELL #1: IPL Gold Version ($37-$47) – upgrades your normal Instant Product Lab to Gold version. Doing so will give you the ability to create covers for your ebook, landing pages and thank you pages.
UPSELL #2: Video Training Series ($37-$47) – this upgrade gives you full length video series detailing how to use the Instant Product Lab software, as well as how to make money from the newly-made products.
UPSELL #3: Done For You Package ($47-$67) – this is for the lazy people out there who wants everything ready-made. It contains 5 or 10 packages, with each package containing a product (ebook), landing page, and thank you page
UPSELL #4: License Rights ($297-$397) – is a license to sell Instant Product Lab to other people and be entitled to a 100% commission for every product in the sales funnel. Other bonuses include traffic training, DFY email swipes, and access to Glynn Kosky via FB and Skype.
As you can see, the sales funnel can be pricey especially for those on a tight budget. However, I think the main product itself is more than enough for you to use as you get access to the giant collection of articles. If you have money to spare, buy the first upsell only.
How’s the Quality of the Products?
With a software that creates astonishingly fast ebooks in just 60 seconds, I can’t help but think about the “quality” of the finished output. So let’s look into that right now.
What I realized is that the articles in the library are just PLR content, meaning they come from an unknown source and was bought for a very very low price. The founders compiled a huge pile of these and developed a program that would produce an ebook at lightning speed.
Here’s the problem, the majority of PLR products on the Web are low-quality. When I read the content on the demo videos, I realized how horrible they could be in terms of the information provided. In fact, the articles found on Google are 10x better than them.
If you’re willing to intervene and refine the content inside IPL, then I’m sure the output could be useful. But if you’re a lazy guy, I doubt you’ll make decent money from it.
Overall: There is money to be made with Instant Product Lab either in the form of sales or leads. The features of this software are not that complicated to understand and anyone can create a product from this app including newbies.
However, I’ll only use it for crafting bonuses because I think the ebooks are not valuable enough to have a price tag. Even so, you’ll definitely collect lots of sign-ups as a result of giving away free products.
In short, my final verdict with Instant Product Lab is:
Of course, there are other ways to make money online without the help of digital products. If you’re just starting out, I would like to recommend a place where you can start learning how to run an online business.
Please read on if you’re interested in my suggestion.
You Don’t Need a Product to Start a Business
Just to remind you when creating a business, products should not be your top priority because you can have a business without any product at all. That is called affiliate marketing.
It takes away the mental burden of thinking of a product to sell because other people or companies will provide them for you. This is great because now you can focus on the most important aspect of business: the marketing.
As a complete beginner, I recommend you first learn the principles of online marketing especially in acquiring leads. The products, sales pages, email lists, and social media will come later once you’re generating a steady source of traffic.
“Where will I send the people I’ve worked hard to acquire?” you might ask. Simple, you send them to your website.
Now don’t worry, creating a website nowadays is easy and doesn’t require technical skills to pull off. That’s why sites like WordPress exist to solve that problem. My website runs under SiteRubix, a platform that is part of Wealthy Affiliate.
What is Wealthy Affiliate? It’s an affiliate marketing education platform tailored for beginners as well as advanced marketers. WA is founded by Kyle & Carson, two very successful marketers in the industry.
Since 2005, it has continued to serve and teach people to make money online. And right now, it has grown into an all-in-one platform containing lots of features:
- High-Quality Courses
- Free Weekly Live Webinars
- State-of-the-Art Website Builder
- Keyword Research Tool
- A Very Supportive Community
- Personal Help from 1,000’s of Coaches
- Real and Inspiring Success Stories
- And more
To try Wealthy Affiliate, you can create a Starter Account for FREE. In fact, you can make one without entering your credit card details so everything is completely risk-free.
What do you think of Instant Product Lab? Can you create a nice product using this tool? Come share your experiences in the comments area.